info: From 16 July to 2 September 2007 , by riding the MTR (H.K underground train) 10 times (except the Airport Express) using the same Adult / Concessionary Octopus card any time from Monday to Friday within any of the campaign weeks, a "Hello Kitty" Hero can be purchased. A new MTR "Hello Kitty" Hero will be released every week during the promotion so there will be a total of six for you to collect! For the first week 16/7 - 22/7, the MTR Hello Kitty to be purchased is the Train Operator Hello Kitty.

A Limited Edition "Hello Kitty" MTR Train plus Theme Song* CD will also be available for redemption for just $30 from 27 August to 2 September. The MTR "Hello Kitty" Heroes and Limited Edition "Hello Kitty" MTR Train plus Theme Song* CD are only available while stock lasts.

*Music is re-arranged from Hello Kitty's Fantastical Adventure - "Feeling as I Do"